Fundraising comes in many shapes and sizes. From good old email marketing to crowdfunding giants, there are many ways to reach your fundraising goals. With so many options, it can be overwhelming to try to choose the best idea(s) for your organization to ensure you get the job done! In turn, you may overlook some great options for you.
Here are three ideas (among MANY others) you may be overlooking:
- Gamify Fundraising: Everyone loves a friendly competition. I’m sure you’ve heard of penny wars, but there are many other ways to turn fundraising into a game! Creating leaderboards, progress bars, badges, and points are just a handful of ways to increase competition during fundraising.
- AmazonSmile: Amazon has 300 million users, so odds are some of those users are your donors! While it’s not a large amount that’s donated back to your organization, if your donors are shopping on amazon anyway, you might as well take advantage of it! 0.5% of the eligible AmazonSmile purchases get donated back to the charitable organizations selected by Amazon customers.
- In-Event Content: This is one of the most genuine and successful ways to increase your fundraising. Showing videos or having testimonials given during events is a great way to show the donors that what you’re doing is working and making a difference in the lives of REAL people. Tugging on the heart strings is one of the most successful ways to get donors to fork over some cash! Try having a video or in-person testimonial right before your live ask or fund-a-need to maximize donations!
If you’re looking to boost your fundraising, we recommend trying out some new techniques in addition to what already works for you!