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How To Attract Donors

When you want to get others involved, and you need them to provide help or donate money, there are a few areas you’ll want to focus in order to succeed.

  • Share Your Story – A compelling story will allow your donors and volunteers to become emotionally connected. By telling them about what you do and why you do it, your story provides an opportunity to arouse their emotion, and to motivate them to act upon those emotions. Therefore, make sure to share your passion, and the moving tales from those who have benefitted from your work.
  • Effective Social Media Usage – Potent, targeted social media can exponentially increase your visibility in order to boost board and volunteer engagement. Social media can be used to advise them of your mission, inspire them to join you, keep them connected, and grow your audience. Additionally, social media can provide an outlet for sharing events and successes, extending opportunities, and for educational purposes.
  • Community Inclusion – Your local community is an essential resource for fundraising and volunteer recruitment. Enlisting small businesses and others within your community to partner with you in your mission can offer them an opportunity to make a significant impact through both donor and volunteer opportunities. In return, these same opportunities can offer small businesses benefits such as increased brand awareness, enhanced public opinion within the community, and employee engagement. A little research can help you and your partners be assured your goals are aligned.
  • PR – Good public relations practices can help you build and maintain your positive public image, so knowing how to communicate your message is vital. Numerous avenues are available, including your website, videos, and the various social media platforms. Use them to offer biographies of your staff, and the stories from volunteers, donors, and those who have derived benefit from your organization. Share major campaigns, events, awareness raising dates, and tie your mission to current events either nationally or within your community.

At WEDO Charity Auctions, we help organizations exceed their fundraising goals. Our team is made up of passionate, dedicated and experienced fundraising professionals, who specialize in simple, insightful and creative fundraising event solutions. WEDO Charity Auctions utilizes technology and expertise to grow your mission.

If you would like more information on how WEDO Charity Auctions can help you raise money, build relationships or celebrate your successes, please call 844-315-1060 or visit us today at www.wedocharityauctions.com.

 

 

The Importance of Subject Lines

Sending succesful emails is an important part of any industry. But why are email subject lines so important? That is the begging question. Whether you are sending a campaign email to your clients or a one-off party invitation email; the entire message relies on the effectiveness of your subject line.

In this day in age, we are all victims of email overload at some point. The average time that someone looks at a subject line is 1 second before making the decision that they want to continue to read it or not. How can YOU stand out along side of your competitiors to have your message be read and not just thrown in the trash? Here are 3 things you must know about email subject lines:

  1. Keep it simple. The more brief the subject line, the better. To ensure high open-rates, you must first have an attention-grabbing subject line. Don’t be spammy! Look at your own emails, which do you avoid opening & why?
  2. Add value. Being able to not taint your message before opening is an art. Convince the reader that they are opening it for a purpose & will help them or their business in some way or another.
  3. Create trust. Build trust with the reader by containing information in the message that corresponded to the subject line.

New Years Resolutions; Nonprofit Style

Pop the champagne and write down your reso’s. 2015 is coming to a close, which means it’s a great time for your nonprofit to re-evaluate your year and start planning some goals for 2k16.

Every business (nonprofit or not) needs resolutions, so don’t feel silly for doing so. You’ll be ahead of the curve. Of course, being realistic about those goals is important too. It’s wonderful to aim high, but don’t aim TOO high where you know you will not be able to accomplish anything, but rather, set goals that are more obtainable for your organization.

  1. Bring on a new board member. Looking for a fresh face? Post a job listing and search the web for that perfect-someone. Word of mouth is also a great way to add potential staff to help your cause. Spread the word and see if anyone’s son or daughter is looking to get their foot in the door with the nonprofit industry. Don’t be afraid to use your resourcse! There are plenty of ways to find individuals to be a part of your organization.
  2. Revamp your website. Tired of the same old layout on your website? Time for a clean-up! Take the time to completely redo your website to make it looking more fresh & fun for the new year. You’d be surprised with how much a font or color change can make a difference by appealing to new eyes. A little change goes a long way.
  3. Thank your sponsors and volunteers. Go out of your way to personally thank all volunteers and sponsors within your organization. People want to know that they are doing a good job, they want the attention of a “thank you”. If it’s not a face-to-face communication, then a heartfelt, hand-written note is personable as well.
  4. Stay connected. A lot can happen in a year and it’s easy to forget about a certain achievement or situation. Be sure to stay connected to everyone involved in your organization; from your clients to your cleaning crew. No one gets left behind.
  5. Make a personal goal. Lastly, make a checklist of personal resolutions for yourself. Whether it’s learning more about other organizations or going to more networking events; whatever the case may be, in turn, this will help you grow with yourself and in your nonprofit field.

There is change coming! Get ready for a clean slate and new beginnings. Cheers to mobile bidding!

Why You Should Support Nonprofits

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Support Nonprofits

Nonprofit organizations are everywhere. Almost any charity or cause that you support will have a nonprofit organization linked to it. On top of that, after you support your nonprofit organization by donating, you will feel so good about yourself. Like Dave Matthews said, “when you give, you being to live. You get the world.”

Also, if you’re thinking, “Hey! I work hard for my money, why should I give it away now?!” Well, a little goes a long way! Money is not the only resource that keeps a nonprofit running its operation, because just like every mission, it has to be accomplished through hard work and dedication. One of the biggest reasons that nonprofit organizations even exist is to serve a distinct purpose and achieve a goal for others, not always to make a profit.

The top three places that people turn to when they are in need are to their family, the government and to nonprofits. Without the generous contributions to nonprofit organizations, many products and services that go to a large amount of people in need would unfortunately not be available to them.

If you took anything from this blog post today, know that by donating to nonprofits you are:

1. Supporting your local charity or any cause that you support

2. Having a good feeling and sending out positive vibes because you are giving back

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Indy WNBA Gets Involved With Nonprofit

Indianapolis WNBA Gets Involved With Nonprofit

Tamika Catchings, the star of the WNBA’s Indiana Fever, created the Catch the Stars Foundation in 2004. This foundation empowers the youth to achieve their dreams by incorporating goal-setting programs which promote literacy, fitness, and youth development. Tamika & the Catch the Stars Foundation just recently had their 10th Annual Back to School Celebration this past July and it was a huge success.

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During the Back to School Celebration event, over 500 local youth in Indiana are able to receive backpacks, school supplies, and a fun community fair to participate in. Since most of the children at the event are unfortunately not able to afford the items, such an event is invaluable. Without the help of Tamkia and the Catch the Stars Foundation as well as all the donations, these 500+ kids coming to the event would have much less in their hands today.